About

Erin Yeh

Hi, I'm Erin. A product designer working across strategy and interface. Based in London.

Hi, I'm Erin. A product designer working across strategy and interface. Based in London.

A short introduction

Before London I spent two years in Sydney, consulting for tech founders. I helped them take ideas from zero to MVP, and shape investor-ready material.

I'm now at LSE studying an MSc in Management of Information Systems and Digital Innovation. My research topic focuses on how agentic AI is reshaping product design work.I'm most interested in work that sits between business strategy, user behaviour, and interface. That's the kind of problem I want to keep getting better at.

Outside of work, you'll usually find me in a dance studio or on a plane 💙

Working in:

Product design, product strategy

Experience

Consultant

2025 — 2026

LSE London Strategy Group | London, UK

Advising an ed-tech client on how to adapt its product and service lines in response to changes in UK university admissions testing.

Product Designer

2024 — 2025

StartxLabs Australia | Sydney, AU

First designer at the company. Led client projects end-to-end across fintech and renewable energy, shipping MVPs and investor-ready prototypes. Set up the design culture from scratch.

UX/UI Designer

2023 — 2025

Freelance & Collaborator | Sydney, AU

Design system, branding, strategy, and UX advisory work, including collaborations with other designers across e-commerce, gaming, and branding.